Creative Collaboration: Conversations with Veronica & Jillian

Creativity As a Business Strategy

Episode Summary

Welcome to episode 4 of Creative Collaboration: Conversations with Veronica and Jillian. Today, Veronica Guguian and Jillian Vorce discuss their perspectives on creativity in business. Listeners can expect engaging conversations and practical advice from the hosts in future episodes.

Episode Notes

Today Veronica Guguian and Jillian Vorce discuss their perspectives on creativity in business. They emphasize the importance of adding a personal touch and finding what makes a company or individual unique. 

They share examples of how creativity can lead to meaningful connections and business opportunities, such as Veronica's online networking events during the pandemic and Jillian's experience with providing value through personalized content creation. Both agree that embracing creativity can have great benefits in various aspects of life and business.

Veronica Guguian then emphasizes the importance of adapting ideas to fit one's own company identity and audience. Jillian Vorce highlights the value of collaborating with competitors as a creative approach.

They conclude the episode by encouraging embracing creativity in various aspects of business, such as content creation and ways of providing value. 

 

People & Resources Mentioned in This Episode

  1. https://escreo.com/
  2. https://spinsucks.com/communication/pr-pros-must-embrace-the-peso-model/
  3. https://espreedevora.com/
    1. https://headliner.ai
    2. https://www.swellai.com
  4. https://www.wpbeginner.com/research/marketing-statistics-trends-and-facts-updated/

 

About Veronica Guguian

- Website: https://spinideas.nl/

- LinkedIn: https://www.linkedin.com/in/veronica-guguian

About Jillian Vorce

 - Website: https://thejilliangroup.com/better 

- LinkedIn: https://www.linkedin.com/in/jillianvorce

Credits 

-  Music Composed by BeeLa Music

-  Voiceover by Amanda Balagur